Spotzr (Netherland) – EU Marketing operation

Develop and implement marketing strategies tailored to the European market to enhance brand awareness and engagement.
Conduct market research to identify trends, opportunities, and competitive insights within the digital marketing landscape.
Collaborate with cross-functional teams, including creative, sales, and product, to ensure alignment and execution of marketing campaigns.
Manage marketing budgets and ensure cost-effective allocation of resources to various campaigns and projects.
Track and analyze key performance indicators (KPIs) to measure the effectiveness of marketing initiatives and optimize future efforts.

Oversee the creation, curation, and distribution of marketing content, ensuring it aligns with brand guidelines and resonates with the target audience.
Develop and maintain a content calendar to ensure consistent and timely delivery of marketing materials.
Proofread and edit marketing assets, including copy, graphics, videos, and other digital content, to ensure accuracy, quality, and brand consistency.
Coordinate with external agencies and freelancers to produce high-quality marketing materials.

Plan, execute, and monitor marketing campaigns across various digital channels, including social media, email, and websites.
Utilize marketing automation tools to streamline and enhance campaign workflows and processes.
Ensure all campaigns are optimized for maximum reach and engagement, leveraging A/B testing and performance analysis.
Collaborate with the sales team to develop lead generation strategies and nurture leads through the marketing funnel.

Generate regular reports on marketing performance, providing insights and recommendations for improvement.
Analyze data to identify trends, patterns, and opportunities for growth within the European market.
Present findings to key stakeholders, including senior management, to inform strategic decision-making.

Work closely with regional marketing teams to ensure consistency and alignment in marketing efforts across different markets.
Provide training and support to team members on best practices for marketing operations and asset management.
Foster strong relationships with internal and external stakeholders to facilitate effective collaboration and knowledge sharing.

Ensure all marketing materials comply with relevant regulations, industry standards, and company policies.
Conduct regular audits of marketing assets to maintain quality and consistency.
Address any discrepancies or issues promptly to uphold the integrity of marketing campaigns.